This three-dimensional experience explores van Gogh’s vision of the world

PHOTOs Courtesy of Paquin Entertainment Group

Color was the chief symbol of expression for post-Impressionist artist, Vincent van Gogh, who created almost 900 paintings in less than ten years. Although his illustrious career was brief and he died at the age of 37, he is inarguably one of the world’s most famous artists. This winter, San Diegans can celebrate more than 300 of his greatest works freed from their frames, when they visit Beyond van Gogh: The Immersive Experience at Wyland Center at Del Mar Fairgrounds.

In San Diego for a limited engagement from January 14 to March 6, this unique sensory multimedia experience was created by French-Canadian Creative Director Mathieu St. Arnaud and his team at Normal Studio in Montreal. Working in tandem with Art Historian Fanny Curtat and the Paquin Entertainment Group, they created an exhilarating way to tell van Gogh’s story using cutting-edge projection technology.

Beyond Van Gogh - Miami at Ice Palace Studios

The journey, which takes about an hour to experience, brings to life the natural elements in van Gogh’s paintings, making them interactive. Guests are transported into van Gogh’s world through an exclusively designed space comprised of three areas that segue fluidly into each other. The Education Room leads into the Waterfall Room which flows into the Immersive Experience Room. Freed from their frames, van Gogh’s masterpieces appear on projection-swathed walls inviting guests to fully immerse themselves into the incredible detail of his work and be enveloped in his ever-shifting, swirling, and colorful flowers, cafés, and stunning landscapes.

Set to a symphonic score and using van Gogh’s own words, thoughts, and dreams to drive the experience as a narrative, the art comes to life by appearing and disappearing, and flowing across multiple surfaces. The minutia of details titillates the senses. Stars twinkle in “Starry Night,” petals drop from branches in “Almond Blossoms,” waves ripple in “Starry Night Over the Rhône,” and eyes in the portraits offer an occasional wink. The canvas walls are wrapped in light, color, and shapes that swirl, dance, and refocus into his popular subjects.

Beyond Van Gogh - Miami at Ice Palace Studios
Beyond Van Gogh - Miami at Ice Palace Studios

“This distinct and unique multimedia artistic adventure is deeply resonating with audiences. Beyond van Gogh: The Immersive Experience encompasses a refreshing new twist [on the museum]. It’s unlike anything art lovers have seen before. This experience gives people a new appreciation of this tortured artist’s stunning work,” says Justin Paquin of Paquin Entertainment. “For me, it’s no surprise that millions of people all over the world credit van Gogh with enhancing their relationship with art. Beyond van Gogh only strengthens the connection.”

Timed tickets are being sold to help reduce congestion and capacity and help with social distancing. All tickets must be purchased online in advance at vangoghsandiego.com. Ticket prices start at $23.99 for children or $36.99 for adults, plus ticketing fees. Student, senior, and veteran discounts are available.


Jan 14–Mar 6

Mon–Thu 11 am–10 pm
Fri 11 am–11 pm
Sat 10 am–11 pm
Sun 10 am–10 pm

Wyland Center at
Del Mar Fairgrounds
2260 Jimmy Durante Blvd
Del Mar, CA 92014

On-site parking is available.
For details, visit delmarfairgrounds.com.